Founder · Director · Advisor — OO Group
Building OO Group from a SE London garage into a nationwide workplace concierge partner. Entrepreneur, acquirer, and people-first leader.

15+
Years founded
360°
Workplace services
2×
Acquisitions
2× digits
YoY revenue growth since 2020
Every business has a story. Some begin with a grand plan; others start from an unexpected setback. Mine began with redundancy during the financial crisis. At the time it felt like a major blow, but it changed the direction of my career.
From those early lessons grew what is now OO Group, one of the UK's most progressive workplace concierge businesses. It has been built on what I believe should be the bedrock for any business: trust, integrity and long-term relationships.
This guides how I lead OO Group today and how I approach every customer relationship and business opportunity. If you're here because you're curious about me, OO Group or working together, I'd love to hear from you.
“Workplace supplies shouldn't be a cost centre. Smart procurement is a competitive advantage.”
I left sixth form early and landed a trainee role working in private equity, supporting businesses as they prepared for an IPO. It was highly competitive and often brutal, but it taught me how the world of finance works, how to read people and how to build relationships under pressure. It's also where I discovered my entrepreneurial spirit.
When the financial crisis brought that chapter to a close in 2009, I moved into workplace supplies. I was making hundreds of client calls a day, and what I discovered was that customers rarely distinguished between the products on offer. What they cared about was how they were looked after.
That insight shaped everything that came next. In 2011, I started what would become Office Oracle – in a garage, with no external funding, learning to run a business from the ground up: credit control, procurement, logistics and HR. The early days were messy, but I quickly learned that a business needs to be responsive, accountable and genuinely human in how it operates.
Over time, that evolved into what is now OO Group – a nationwide workplace concierge partner structured around a multi-brand model. The logic behind it is straightforward: each brand can move quickly and meet customers where they are, while the group provides the structure and scale behind them.
I've always believed customer experience isn't a department or a function; it is the business. Every customer interaction either builds trust or erodes it. As the workplace has grown more complex, our focus has stayed clear: understand your customer inside out and make life easier for everyone who depends on you.
In 2022, OO Group completed its first acquisition – Graphic Office Supplies – and I'm actively working towards the next. As part of a wider commercial interest, I invest in other companies as a business angel. I'm always on the lookout for the right acquisition or venture – one that brings trusted people and complementary expertise into OO Group and builds on what we've established.

A 360° workplace concierge delivering end-to-end workplace solutions – interiors, workplace supplies, coffee, print and facilities – for businesses across the UK.

Acquired in 2022 and integrated into OO Group, strengthening the supply capability nationwide.

Angel investor with a six-figure sum in the world's first rope-less battle ropes – a business aligned with my values of health and fitness, backed by patent-protected technology and design.

A referral-only membership that applies the principles of wealth management to personal health – combining advanced diagnostics, personalised protocols and measurable outcomes to maximise long-term wellbeing.
A second acquisition is currently in progress. Watch this space.
“Leadership is as much about emotional intelligence as it is about strategy.”
“In a room full of Eeyores, I'm Christopher Robin.”
— Matthew Phauré, Founder & CEO, OO Group
Thoughts on leadership, business and the causes I support — posted as they happen.
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